After nearly 8 years of working day and night to connect athletes and brands, today we unveiled a new look and fresh focus on helping you accomplish your goals.  Our new logo, new homepage and new look are just the start of something bigger: a renewed purpose on being ‘A place for athletes’.
 
Our mission and reason for being is to allow you to:

	Connect with Brands
	Promote Yourself
	Browse & Share Content
	Interact

Over the next few months we will be launching new features that help you to do the four things above – from online video editors (check out www.OakleyRiderStudio.com) ... to an all new ‘Post Update’ feature that will allow you to email a newsletter to your sponsors, family and friends ... to a better way for other people to browse your photos and videos – our focus is on you: the athlete.

We plan to provide a brighter spotlight on all the talented athletes that are a part of Loop’d (starting with more featured spots on the homepage) and help promote the most dedicated and passionate riders, skaters, surfers, drivers and athletes out there.

With this change also comes a renewed focus on getting you involved in helping to mold the site to your needs. We will listen to you and continue to build new features that help you get more out of the site, yourself and your sport.

So… starting today, we want you to be more involved.  Check out the new look and feel of the site, post a comment here about what you think and tell us what you want us to build next!

Enjoy.

The Loop’d Team